Career | <?phpecho $jobTitle;?> | <?phpecho $companyName;?>

Integrations Technical Product Analyst/Owner


  • Job Type: Full-Time
  • Function: Business Intelligence
  • Industry: eCommerce Enablement
  • Post Date: 06/10/2024
  • Website:
  • Company Address: 344 S Warren St, Suite 200, Syracuse, New York 13202, US
  • Salary Range: $50,000 - $150,000

About Impel

Impel offers automotive dealers, wholesalers, OEMs and third-party marketplaces the industry’s most advanced digital engagement platform. The company’s end-to-end omnichannel solution leverages proprietary shopper behavioral data and AI technology to deliver hyper-personalized experiences at every touchpoint across the entire customer journey.

Job Description

Reports to

Sr. Product Director, Conversation AI Products


Key Partnerships

Engineering, External Vendors


Mission & Vision

Impel offers automotive dealers, OEMs, and third-party marketplaces the industry’s most advanced AI-powered customer lifecycle management platform. The company’s end-to-end omnichannel solution leverages proprietary shopper behavioral data and generative conversational AI technology to deliver hyper-personalized experiences at every touchpoint. Impel’s fully integrated platform works seamlessly with all major website, CRM, and DMS platforms. To date, the company has delivered 19 billion shopper interactions, influencing more than $5 billion in Sales and Service revenue across 51 countries. To learn more about Impel, visit


Job Summary

Impel is looking for a technical product analyst/owner for their Enterprise Integrations initiative. Impel views integrations with partners, vendors, and other 3rd party data brokers as a strategic focus of the company’s vision and wants to formalize and bring maturity to its technology and processes around integrations with outside entities within the Retail Automotive space. The integration partnerships include batch and transactional data interchange, Services and APIs, orchestration of services, validation and standardizing of data, building a common nomenclature, and publishing and reviewing documentation around services.

A seasoned technical product owner/analyst with some technical expertise is needed to bridge the gap between the functional nature of these integrations and technical specifications of the interfaces across applications and entities. Ability to use API frameworks to test and evaluate APIs, security, knowledge of endpoints and access points, JSON and XML and XSTD structures. Ability to map JSON to flat structures and CSVs, understanding of primary and foreign keys, ability to write basic scripts to parse blob fields and load RDBMS. Ability to query databases for data quality and integrity checks will be the skills needed on the technical side. On the functional side, ability to analyze application functionality to create workflows and data flow diagrams, high level block architecture diagrams around data integrations. Ability to decipher field level data in business context, data dictionary and semantic mapping from functional to physical columns. Ability to communicate effectively with product and functional domain experts, understanding of some privacy and information security regulations, understanding of SLAs and data volumes and translating that for engineers, etc.


Our Values

Relationships – We are dedicated to transparency, open communication and building trust that lasts beyond a transaction.

Grit – We approach every activity and opportunity with tenacity and tireless execution.    

Results – We achieve success for our partners and take personal accountability for everything we do.  

Energy – We never settle, we constantly seek out new ideas with ambition and enthusiasm.

Inventiveness – We lead with curiosity, which drives us towards continuous learning and innovation.

Passion – We share an entrepreneurial spirit that inspires us to go above and beyond everything we do. 

Essential Functions of the Job


  • Reviewing technical API and integration specifications published by vendors and partners
  • Provide a gap analysis of the functional needs of the data against the API specifications
  • Run postman scripts to evaluate the APIs and sample data outputs
  • Document and standardize linear definitions of Json or XML structures
  • Document the SLAs, volumes and orchestration of APIs
  • Provide functional specification and mapping to engineers from semantic layer to the payload
  • Add data dictionaries and data quality rules to the mapping documents
  • Maintain and manage the data dictionary and inventory and lineage of fields across integration end points
  • Build domain knowledge in the Automotive nomenclature to facilitate definitions and mappings


  • Maintains confidentiality of work-related issues, records, and company information.
  • Demonstrates a commitment to Diversity, Equity and inclusion by treating everyone with respect and dignity, ensuring all voices are heard and advocating change.
Salary Description
Competitive in geographical markets, globally.

We use cookies to customize your user experience. Click “Agree” if you agree with our Policy.